Pick a team sport. Any sport. Your team gathers to prepare for the upcoming season. In your first meeting, your coach hands each of you a highly detailed playbook. He reads aloud each page to your team. The playbook details:
Goals for the season and winning strategies
Your team’s hierarchy: captains, starters, matchups against various opponents, backups, etc.
On-field expectations: how players should call plays, anticipate, adjust, communicate
A “matchup” assessment of the team’s strengths and weaknesses versus each opponent that might be faced during the season
A pair of business continuity planning (BCP) experts recently voiced concerns about their profession. Tim Armit from the U.K. recently observed that the scope of business continuity too often gets restricted to physical disasters and IT failures. Ken Simpson later weighs in from Australia with an observation that BCP is becoming more fixated on management systems and certifications, rather than the holistic ability to manage incidents and recover.
We who focus on crisis/reputation management should echo their concerns.
I’m really pleased with the quality of questions received for this feature. Please keep those great questions coming. Here’s the latest installment of “Ask the Crisis Manager.”
S. Wallace: My client has done a lot of very good work for his company, but it’s the one negative thing he did that’s popping up at the top of the Google searches. How can I get that one negative thing moved down on the Google results so that it’s not top of mind for people?
Pick a team sport. Any sport. Your team gathers to prepare for the upcoming season. In your first meeting, your coach hands each of you a highly detailed playbook. He reads aloud each page to your team. The playbook details:
A pair of business continuity planning (BCP) experts recently voiced concerns about their profession. 